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SEO

23rd April 2025

Ghost Jobs: The Dark Side of Branded Search

When brands post ghost jobs for SEO gains, who you gonna call? In March 2025, a high-profile industry newsletter went out to thousands of SEOs and digital marketers with what we think is a fairly controversial tip. It concerns branded search, something of a hot topic after a few insightful Google leaks pointed to its…

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Wikipedia Presence blog header image

SEO

21st February 2019

Why Your Business Should Have a Wikipedia Presence (and How it Helps SEO)

Wikipedia pages are a part of a company’s online presence that often flies under the radar amid the focus on Google My Business, local pack listings and social media, but it’s an area that is definitely worth exploring. While it’s not possible for all companies, there are a number of advantages to having a Wikipedia…

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early voice search

Uncategorised

4th February 2019

Voice search: Hey Siri, what is the future of marketing?

Voice search is widely touted as the new frontier of SEO- but as usual, the devil is in the details.   The line between a dynamic, fast moving industry and getting swept up in trends has never been finer. A stylish presentation or LinkedIn gimmick might be enough to convince many that AR, VR, AI…

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Best PPC Campaign Winners

Uncategorised

4th February 2019

Best PPC Campaign Winners – again!

We’re over the moon to have picked up “Best PPC Campaign” at the 2019 Northern Digital Awards. This is the second time we have won this award, cementing our position as a top PPC agency in Sheffield and the North. The Northern Digital Awards recognise the very best in digital marketing campaigns and talent in…

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googles mission

Uncategorised

24th January 2019

Why SEOs Need To Understand Google’s Mission

The failings of many an SEO can be explained like this – they don’t know what Google is really trying to achieve. And what’s worse is it that if they did know, they wouldn’t like it. If you don’t think about what Google is trying to do as an organisation, then you are at a…

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