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Uncategorised
8th May 2015
Google release new Search Analytics Report feature for Webmaster Tools
Google has launched the Search Analytics Report within Webmaster Tools as a long-term replacement for the Search Queries report. Although the new tool, which is currently in Beta, inherently fulfils the same purpose, it provides a far greater amount of functionality in terms of the data it collects and how that data can be viewed…
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Uncategorised
2nd March 2015
Google release exact date for mobile algorithm change
Last month we speculated that Google were set to alter their algorithm to favour mobile-friendly sites; now we have the proof. The mobile SERP algorithm used by Google is set to weigh more heavily towards mobile friendliness as a ranking signal and this will be in force from April 21st. This is according to an…
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Uncategorised
9th February 2015
Tweets will now be indexed in Google
Tweets will now be indexed in Google as the micro blogging site strikes a new deal with the search engine. It is hoped that this will enable tweets made by users to be seen by non-users of the site. Rather than Google having to crawl the site for information manually, Twitter will now supply them…
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9th January 2015
Content is King. How Content Works
Almost two decades ago, Bill Gates asserted that ‘content is King’, paving the way for the philosophy that subsequently took the internet by storm. The issue with company websites, however, is that there are only so many times you can update your services, or your ‘About Us’ section. Blogs have since been discovered as the solution to the…
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