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SEO

23rd April 2025

Ghost Jobs: The Dark Side of Branded Search

When brands post ghost jobs for SEO gains, who you gonna call? In March 2025, a high-profile industry newsletter went out to thousands of SEOs and digital marketers with what we think is a fairly controversial tip. It concerns branded search, something of a hot topic after a few insightful Google leaks pointed to its…

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SEO

20th May 2024

Structured Data: Types, tools, testing

Found yourself scanning through the Google results before clicking on the result you want? Ever stopped to consider what makes you click on a particular listing? We have. A lot. As a business owner, you need to make your website visible in the search results and ensure it’s enticing and interesting. Structured data is one…

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SEO

8th April 2024

Google Sheets Tips For SEO

Google Sheets is something we use every day for performing a range of SEO Tasks, from keyword research to tracking progress on projects, and everything in between. It is essentially our bread and butter that we use to bring everything together. An important part of being efficient on sheets is understanding how you can use…

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SEO

25th March 2024

Mobile SEO Guide: How to Achieve a Mobile Optimised Website

We all spend so much time on our phones, consuming content and Googling for information on the go. So it’s no surprise that a mobile optimised website has become increasingly prominent for businesses to be found on Google. If you’re not seriously considering your mobile website offering, you can bet that your competitors are.  In…

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SEO

7th March 2024

How to Improve Core Web Vitals for SEO

Core Web Vitals are a series of metrics designed to assess the performance of your website in terms of user experience. They can be in relation to the load speed and changes to the layout, as well as the responsiveness and accessibility of your site. Keep reading to find out what Core Web Vitals are,…

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